Wednesday, December 18, 2013

MAZDA NAMED THE MOST FUEL-EFFICIENT AUTO MANUFACTURER IN EPA REPORT

The U.S. Environmental Protection Agency (EPA) noted in their most recent Light Duty Fuel Economy Trends report that Mazda Motor Corporation is the most fuel-efficient auto manufacturer in the U.S. With the highest fleet-wide adjusted fuel economy performance of 27.1 miles per gallon (MPG), and the lowest CO2 emissions of 328, Mazda led the chart for model year (MY) 2012. 


While still retaining the fun-to-drive characteristics for which Mazda is known, the company had the second largest increase (2.1 MPG) in the report over their MY 2011 MPG (25.0). Mazda has achieved the highest fuel efficiency of any other mainstream automotive manufacturer in the industry, without offering a hybrid or electric vehicle. Mazda's unique SKYACTIV® TECHNOLOGY has made this level of efficiency possible. SKYACTIV is a suite of component and engineering technologies that incorporate ultra-high compression ratio gasoline engines, super-efficient manual and automatic transmissions, lightweight chassis and body components, reduced rolling resistance and low-drag body styling.

"Mazda has long had a history of doing things differently, and SKYACTIV TECHNOLOGY is no exception," said Jim O'Sullivan, president and CEO, Mazda North American Operations. "While other manufacturers have turned their attention to hybrids and electric cars, we chose to focus on perfecting the base technology used in more than 90 percent of the cars and SUVs sold today: the internal combustion engine. Through analyzing and refining this technology, as well as every other component in a modern automobile, Mazda has been able to achieve class-leading fuel economy in nearly every segment it competes in, and bring that technology – at an affordable price – to every customer."

Mazda's SKYACTIV TECHNOLOGY brought the company to the forefront of fuel efficiency through such vehicles as the all-new 2014 Mazda3, the 2014 Mazda6, and the 2014 CX-5. Mazda3 reaches near best-in-class fuel economy with 41 highway MPG when equipped with the i-ELOOP energy regeneration system. Mazda6 equipped with i-ELOOP achieves class- leading fuel economy with 40 highway MPG. At 35 MPG, CX-5 still retains the title of the highest highway MPG of any SUV in North America, including hybrids.

Come test drive a Mazda today at Liberty Mazda and be sure to like us on Facebook and follow us on Twitter for further news and updates.

Wednesday, December 11, 2013

Mazda Partners with Four National Charities to Help Provide for Those in Need

Mazda North American Operations (MNAO) is collaborating with St. Jude Children's Research Hospital®, American Red Cross, American Heart Association, and Mazda Foundation for its all-new charitable giving campaign set to run throughout the 2013 holiday season.  For every new Mazda sold during the Mazda Drive for Good campaign, Mazda will donate $100 to one of these four national charities as, selected by the new Mazda owner.  Additionally, and uniquely Mazda, for every vehicle test-drive during the Mazda Drive for Good campaign, Mazda will donate one hour of charitable service from its employees and dealers across the nation, to begin in the 2014 calendar year.

"Mazda and its dealers have always had a history of charitable giving and it is time that we include our customers in doing good things for those in need," said Jim O'Sullivan, president and CEO, MNAO.  "In typical Mazda fashion, it isn't just about writing a check. That is why we wanted to go the extra mile and donate an hour of charitable service for every test drive. Mazda, its employees, and dealers want to give not only their money, but also time, attention, and hard work to help others."
The Mazda Drive for Good event will run from November 25, 2013 through January 2, 2014. In addition to the four national charity organizations, Mazda Dealer Marketing Groups around the nation also have the opportunity to select a fifth local charity that enables new Mazda owners to select a charity option closer to home.

In Connecticut, our local charity option is the Where Angels Play Foundation.

St. Jude Children's Research Hospital®:
St. Jude Children's Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other deadly diseases. St. Jude has the world's best survival rates for the most aggressive childhood cancers, and treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since we opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent in the next decade. St. Jude freely shares the breakthroughs we make, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing and food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting stjude.org or following St. Jude on facebook.com/stjude and twitter.com/stjude.


American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit redcross.org or visit us on Twitter at @RedCross.


American Heart Association:
The American Heart Association is devoted to saving people from heart disease and stroke – America's No. 1 and No. 4 killers. We team with millions of volunteers to fund innovative research, fight for stronger public health policies, and provide lifesaving tools and information to prevent and treat these diseases. The Dallas-based association is the nation's oldest and largest voluntary organization dedicated to fighting heart disease and stroke. To learn more or to get involved, call 1-800-AHA-USA1, visit www.heart.org or call any of our offices around the country.


Mazda Foundation:
Acting on a strong sense of responsibility to give something back to the communities in which it operates, Mazda established a philanthropic foundation. As the corporate foundation of Mazda North American Operations, it has awarded over $8 million to worthwhile causes across the United States since its initial grants in 1992.


Come test drive a new Mazda at Liberty Mazda and help us give back. Be sure to check us out on Facebook and Twitter for further news and updates.

Wednesday, December 4, 2013

All-New Mazda3 Named 'Best Compact Car' By Yahoo! Autos


The completely redesigned 2014 Mazda3 has been named the "Best Compact Car" for 2014, according to Yahoo! Autos.  From art pad to assembly line, this third-generation Mazda3 is all new and features the full suite of SKYACTIV® technologies and fluid styling of the KODO "Soul of Motion" design language.  This 2014 model also receives all-new game-changing technology with the full suite of active-safety pre-crash detection systems of i-ACTIVSENSE, which includes class exclusives Mazda Radar Cruise Control and Smart City Brake Support, the next-generation in-vehicle connectivity of MAZDA CONNECT™, which features an innovative Active Driving Display, and the capacitor-based regenerative engine braking i-ELOOP system.

"Our best-selling vehicle worldwide continues to win over the critics, impressing not only with its expected dynamics and performance but also with its top notch fuel economy, all-new technologies and excellent value," said Jim O'Sullivan, president and CEO, Mazda North American Operations.  "The Mazda3 has always been competitive within its segment and will continue to bring its best to the table with the all-new 2014 model."

The Yahoo! Autos' testing methodology rates vehicles based on interior design, exterior styling, power delivery, ride, handling, fuel efficiency and value.  Editors also kept in mind how readers might approach these vehicles if their hard-earned money were at stake.  In its second year, this is the first time category winners have been announced.

"Even during Silicon Valley rush hour, the five-door Mazda3 continuously made us smile," said Yahoo! Autos.  "It's plenty peppy, handles brilliantly for a front-wheel drive hatchback and sports an engaging, well-executed manual transmission.  Boasting 33 [combined] mpg, and a price tag starting around $17,000, there really is a Mazda3 for everyone."

Starting at $16,945 MSRP for four-door models and $18,945 MSRP for the five-door, the 2014 Mazda3 is available with two engine choices and two transmissions.  The SKYACTIV-G 2.0-liter gasoline engine produces 155 horsepower at 6,000 rpm and 150 lb-ft of torque at 4,000 rpm, and can be paired with either the SKYACTIV-MT six-speed manual or SKYACTIV-Drive six-speed automatic.  Offering one of the best fuel economy numbers in its class, four-door models achieve an EPA-estimated 41 highway mpg while five-doors are rated at 40 highway mpg, regardless of transmission choice.

The larger SKYACTIV-G 2.5L engine boasts 184 horsepower at 5,700 rpm and 185 lb-ft of torque at 3,250 rpm and currently is only available with the automatic transmission.  However, the six-speed manual has been confirmed to be added as a transmission selection at a later date.   Four-door models equipped with the 2.5L are EPA-estimated at 39 highway mpg while five-doors are EPA-rated at up to 38 highway mpg (with i-ELOOP).

Come test drive the Mazda3 at Liberty Mazda and don't forget to like us on Facebook and follow us on Twitter for more news and updates.